ROLE: Design consultant
Lead the process to define the overhaul of the product's interface and created design guidelines to be used by product team.
ROLE: Product designer for visualization team
YEAR: 2013 - 2014
Complete redesign and usability overhaul of the entire set of business interfaces used by Facebook's advertisers.
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Performance on a group of ads
Ad account dashboard
Performance of a single ad
Audience distribution on a set of ads
ROLE: Art direction
Directed the creation of the animations and illustration style to be used on business-critical explanation video for the Facebook Ads team.
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ROLE: UX designer (Hot Studio)
Complete redesign of web and mobile platforms for world-wide payment platform.
ROLE: Lead Designer
Lead UX and Visual design of mobile application that allows the use of desktop computers remotely. Awarded patent for creation of interaction model.
ROLE: Design Lead
Lead team of designers on the creation of an operating system to be used on company's flagship product.
ROLE: Visual Designer
Created visual identity and icon sets for all product interfaces.
ROLE: UX designer
Worked with start up founders to create product definition and initial concepts for restaurant recommendation app using machine learning. Company was acquired by Google in 2010.